Tag: Brand

Kick Start Your Brand Licensing

“You’ve narrowed down the business, you have identified the business, what according to you would you do as the next steps?”, asks Safir Anand at Brand Licensing India
Read More

Lawyers in the Role of Business Strategists

Safir Anand talks brand and license practicalities at the 7th International Brand Licensing and Merchandising Show, organised by the Indian Franchise Association. Discussing the evolution of the legal profession,
Read More