Tag: Unconventional Marks

What’s in a colour?

Colour trademarks were strictly categorized as unconventional trademarks along with sound and olfactory marks, but they are seen to be getting wider protection than their counterparts. Jurisdictions have
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Flashback: Yahoo gets its Yodel

As part of our flashback series, we take a look back at the Yahoo Yodel which was the first sound mark to be registered in India under the Trade
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