Tag: Unconventional Marks

Trademarking the Taj

Pravin Anand and Geetanjali Visvanathan share their insights on the trademark protection granted to the Taj Mahal Palace hotel in Mumbai.  The year 2017 was witness to yet another
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Making scents of olfactory marks

Not only do scents add commercial value to a product, they can also be a distinctive feature of a product. Manish Biala and Ashutosh Upadhyaya explore the use
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Voicing the Need for IP

Outlook Business talks about the valuation of Indian Hotels Company (IHCL) and the impact of protecting “priceless heritage properties.” Outlook Business reports, “the iconic Taj Mahal Palace Hotel
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Redefining Brand Identity in India

Madhu Rewari talks about the challenges of protecting shapes, smells and tastes as trademarks in India, as brand owners look for ever more novel ways to differentiate their
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Indian Restaurant Congress 2017

The 7th Indian Restaurant Congress sees Safir Anand speak about the close relationship between safeguarding your intellectual property and inviting capital. “People no longer come to restaurants to
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Signature as Trademark

The definition of trade marks in most jurisdictions of the world includes Signature. Section 2 (m) of the Trade Marks Act, 1999 states that a mark includes ‘signatures’.
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